The British College of Aesthetic Medicine – 2016 Conference
With over 300 delegates in attendance, as well as exhibitors, a packed business agenda and clinical training and demos from some of the World’s leading Medical Aesthetics experts, this year’s prestigious BCAM Conference was certainly bigger and better than ever before!
The day kicked off with Dr Sangita Singh discussing the importance of recognising “Red flag patients”. The GMC stipulates that doctors must consider a patients’ psychological needs when offering surgical or non-invasive cosmetic procedures. Assessing a patient’s vulnerability and suitability to provide treatment is crucial but can often be a very difficult task. This can be achieved by spending more time during consultations to better understand a patient’s motivation, referring to a specialist such as a psychotherapist for additional support or refusing to treat all together. Identifying “red flag” patients is particularly important when it comes to medical indemnity insurance, not only does it demonstrate an ethical approach towards a patient’s well-being but it also reduces risk when sound professional judgement is made on whether providing a patient with treatment is the best approach.
Rajiv Grover captivated a packed Assembly Hall audience with an outstanding lecture on the anatomy of the cheek, tear trough and lid cheek junction and how to inject safely and avoid complications. This was followed by an expert panel discussion on “non-surgical versus surgical blepharoplasty” hosted by Vice President of BCAM, Dr Beatriz Molina, who was joined by Dr Amanda Wong-Powell, Mr Rajiv Grover, Dr Uliana Gout, Dr Ravi Jain and Dr Xavier Goodarzian. It was incredibly interesting to see the astonishing results achieved from both surgical and non-surgical procedures, and how the key to this was to approach all options in a patient-centric way.
With the Business Innovations Programme in full swing, the afternoon saw Dr Paul Myers providing insight and advice on the appraisal process and good medical practice. Appraisal and revalidation is a mandatory requirement in order to maintain registration with BCAM and the GMC. BCAM specialises in helping doctors fulfil their commitment to revalidation and continually strive to raise the standards of Aesthetic Medicine.
Dr Philip Dobson complimented this by discussing the BCAM appraisal audit, followed by a detailed insight into The Supreme Court case of Montgomery Vs Lanarkshire Health Board. The judgement has marked change from the former “Bolam Test” and has set a precedent on patient consent. Doctors must now make patients aware of all material risks involved in a proposed treatment and any reasonable alternatives. To read the case in full, please click here: http://bit.ly/2cFQ65X
Dr Dobson also went on to talk about the importance of having the appropriate level of insurance in place, BCAM Members must now carry a minimum limit of £5m Medical Indemnity Insurance for non-invasive treatments and a minimum limit of £10m for surgical and invasive procedures. This flowed very nicely into our very own presentation at the business workshop, which discussed the importance of risk management and detailed the exciting launch of the exclusive BCAM Members Insurance Scheme.
Enhance has partnered with BCAM to develop a specialist medical indemnity insurance product exclusive to all BCAM members. The product has been designed to ensure best value is obtained for all members, with premiums and excesses that truly reflect the unrivalled experience and expertise of BCAM doctors. For more information please visit: www.bcam.ac.uk/membership/insurance
With a huge amount of interest in the BCAM Insurance Scheme, we were kept very busy as an exhibitor for the remainder of the afternoon. The day closed with a wonderful wine, canapes and networking drinks reception sponsored by Teoxane – a great opportunity to catch up with colleagues, clients and friends.
Hats off to everyone at BCAM for bringing together the very best in the industry and hosting a truly fabulous event. Roll on next year’s conference!